Locals make dipping sauce from Cut Off

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Growing up a south Louisiana girl, Cut Off native Lois Comeaux said she always had a dream to make and bottle dipping sauce and share its delicious flavor with the rest of the world.

“You know the sauce we make when we boil seafood? Ketchup, mayonnaise and mustard – all those things?” Comeaux said. “I always had that God-placed desire in my heart to make it and sell it, because I feel like this is tradition, and I think it’s something that other people in other places would like to enjoy, too.”

Mission accomplished. Comeaux’s longtime dream is a now a reality – she and her partners are making the sauce locally and are distributing it to close to 500 stores across the Southeast.

With the help of her husband Charlie Comeaux and also co-owners Celeste and Tony Griffin, the group created Wow Wee Dipping Sauce. With four different types of sauces (spicy and original dipping sauce and tartar sauce), Lois Comeaux touts that the product has experienced slow and steady growth since its 2011 inception.

“The way society is now, it’s all about convenience,” Comeaux said. “We’ve heard a lot of older people say, ‘Well, I like sauce, but I like my own sauce with my own recipe.’ But for the younger generation, they don’t care if it’s MawMaw’s recipe or not if they don’t have to make it themselves. We offer a good product, convenience and we cater to convenience and also to businesses – we do a lot of work with businesses.

“We’ve grown steadily, not fast enough to where it’s overwhelming, but just steadily enough to where we’re not worrying. We are in stores from as far as Texas to the west and as far as the Florida panhandle to the east. We’re blessed here. We really are. God has blessed us here.”

Comeaux said the idea for the dipping sauce started to garner steam following her many years as an employee in the private sector.

Comeaux said that she used to work at a bank – during which she would get invited to many crawfish boils in the spring.

“We’d go to all of these business events where they’d have boiled seafood, but they didn’t even have a sauce,” Comeaux said. “So I said to myself, ‘I’m going to sell to these businesses one day because you have to have a sauce on the table at an event like this.’”

So with the idea in mind, Comeaux said she and her team got started in 2011 – bottling products out of a Norco facility.

“I bottled my first bottle at the facility there on September 7th of 2011,” Comeaux said. “From there, we started the process that October – distributing and going to stores and everything like that. It’s been two years now that we’ve been around.”

After initially making the product in Norco, Comeaux said the business evolved and Wow Wee moved home. In Wow Wee’s new, Cut Off-based location, Comeaux and employees are able to make, bottle and box cases of the product.

“We can do it all here,” Comeaux said. “It gives us so much peace of mind to not have to make that trip and that drive anymore. We can do it all right here from the comforts of home. That’s a big relief.”

OK, so now it’s time for the big question: Does it taste good?

Comeaux said she uses a recipe that has been in her family for many years. So far, she has some ringing endorsements that believe that the product is a hit.

In addition to the store offerings, Wow Wee has generated internet sales internationally, reaching places as far as Singapore and Japan.

Wow Wee also donated some of its products to the people of Oklahoma following its recent tornado disasters. The USC football team is also on board and has tasted the local creation – a tie made because Trojans’ interim head coach Ed Orgeron is a South Lafourche High School graduate.

“We took some to the USC football team recently and they just went nuts,” Comeaux said with a laugh. “They had a dinner and they ran out of sauce, and the kids were all yelling, ‘Hey, where’s the sauce? We need more sauce. We love that stuff.’ So now, we get a good bit of sales from California because the USC football team loved our sauce.”

So with two years under its belt and Wow Wee continuing to grow, Comeaux said she is proud of where the company is headed.

It all started as a dream and it’s evolved into reality.

Comeaux said she couldn’t be more pleased with the direction things are headed.

“More and more, it grows little by little every year,” Comeaux said. “Especially during crawfish season. We hear more and more people asking about us each day. … It’s a steady growth and we’re very pleased. We’re just getting our tentacles out there. God has blessed us. There’s no doubt about it.”

Wow Wee Dipping Sauce co-owner Lois Comeaux poses with the company’s four masterpieces. Wow Wee makes, bottles and distributes its dipping sauce out of its Cut Off location. Since getting started in 2011, the company’s ownership said that Wow Wee has grown and is now in multiple states across the country.